“Insight CA has been an essential factor in keeping our business on track, indispensable!”
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“What a great company.”
Make it so easy for me to just run my business without having to worry about my accounting or filing my tax return. Would recommend to anyone.
“Murray really knows what he’s doing and knows business back-to-front.”
I’ve picked his brains on a variety of business issues and he’s knowledgeable and always willing to help. A great guy to have in your corner.
“Much more than just your average accountant.”
Murray is always available to answer your questions and so is Claire. Highly recommend.
Lake Road Electrical Ltd.
“Murray Phillips is an incredible font of knowledge.”
When he works with you he really dives deep into the business, accounts and identifies opportunities you never thought possible to improve profits and drive growth. He also has a fantastic network of professionals to connect you to to assist in other areas of your business.
“I thank my lucky stars that Murray was recommended to me by a friend.”
He is by far the best accountant I have ever used. I am not the best when it comes to looking after the books and with Murray, I don’t have to worry about it. He does it all for me and manages my Xero account remotely. It saves me worrying if I have done anything wrong and I have peace of mind knowing Inland Revenue won’t be chasing me! :). Without doubt a top accountant.
“Murray was able to get to the core of our business quickly and professionally.”
His communication skills are great, you know exactly where you stand with him. We are at the beginning of our journey and look forward to working with the team going forward, In the current financial climate, having a switched on advisor is like gold.
“Murray is great.”
I have been with Insight CA since the start of Jan 2016 and this is one of the best business decision I have made. I now not only do not have to manage my Xero subscription and I do not have to do any accounting in my business at all. I just create a invoice and Murray does the rest. I would recommend Murray to any business wanting to get a head and leave the accounting and advisory to the professional (Murray).
Thanks Murray I look forward to the growth this year.
“All I can say is I wish we had known Murray when we first went into business.”
We have had 3 different accountants (including Murray) over our business journey of 40 years. Murray doesn’t just want your business he wants you to know your bu receipts at the end of a year and here’s your invoice. We have recommended Murray to several people in our journey including close friends. I have learnt alot in 5 years than the previous 30 years. Insight would have been wonderful partner back then but am blessed to have Murray on our side now…..
“Earlier This Year (2018), Insight CA Sent Out A Marketing Email”
Earlier this year (2018), Insight CA sent out a marketing email to which I responded. I was at my wits end with being passed around the large accounting firm we had been with for several years, being promised the earth and charged moon beams. I decided to reach out to Murray for guidance and possible assistance. He was amazing, he met with me straight away, went into our systems only to discover nothing was being addressed by our existing accountants.
Insight CA came on board without hesitation – has quietly trained us with what we need to know to understand our business and systems better and of recent have stepped in to fully take over the accounting side of our business while still allowing us to remain in charge. I have recommended to several friends the services of Murray and Insight CA and have never felt happier or safer in their care.
“Murray Is Our ‘Go To’ Person In Our Business Start-Up Projects”
Murray is our ‘go to’ person in our business start-up projects. He helps us formulate realistic costing models and always deliver on time and within budget. That’s crucial as we work to tight deadlines.
“Insight Helped Make My Start-Up Happen”
Insight helped make my start-up happen. They prepared budgets and negotiated with the bank which reduced my stress. Their advice is realistic, easy to understand, and reassuring. They are always right on the mark.
“Insight’s Guidance And Advice Smoothed The Way In The Selling Of My Business”
Insight’s guidance and advice smoothed the way in the selling of my business, allowing me to semi-retire. Murray’s calm and detailed approach was a great help in a potentially stressful transaction.
“Murray Is Efficient And Really Knows What He Is Doing”
I have been so impressed by the service I receive from Murray. He is so great to deal with and really knows what he is doing. He made the migration to Xero so easy and sorted all of my tax issues. Murray is always available for any questions that I have, and everything gets done on time.
“Insight Can Solve Any Problem And Help Me Save Money”
I have been very impressed with the excellent service that Murray provides. He has exceeded my expectations by solving all of my financial problems and giving me valuable advice on cash flow budgeting and growth planning. His positive approach and knowledge mean that I always get the answer I need.
Meet the leadership team

Murray Phillips
Founder, Author, Chartered Accoutant & Business Advisor
Meet Murray, your ultimate business catalyst. With over three decades of experience as a seasoned Business Advisor and Chartered Accountant, Murray specialises in reigniting success in businesses like yours.
His innovative perspective, honed through diverse challenges, positions him as the go-to guru for transformative growth.
But here’s the kicker – Murray doesn’t just give advice; he dives in, ensuring tangible results with his quick wit and sharp intellect.
Trust Murray to keep you engaged and motivated while relentlessly focusing on your bottom line. He’s your strategic ally on the road to unparalleled business success.

Claire Smeath
Practice Manager
Meet Claire, the powerhouse behind our company. As the administrator of our back-office infrastructure, Claire runs the show with effortless finesse.
Yes, you read that correctly – she’s the one who keeps everything humming along seamlessly. But her influence extends well beyond operational wizardry.
Claire also lends her expertise to your bookkeeping, ensuring your finances are meticulously organised and in top shape.
With her sharp wit and quick humour, Claire keeps the team on their toes and infuses every day with a delightful dose of fun. Claire isn’t just the backbone; she’s the spirited heart of our organisation.

Simone Flores
Administrative Support
Simone’s administrative support is the backbone of our operational excellence.
Simone is the custodian of our schedules, the gatekeeper of our resources, and the solver of countless logistical puzzles.
But her support goes beyond mere logistics. Simone’s proactive approach anticipates needs and streamlines processes, making everyone’s job easier. She’s the go-to person for troubleshooting and finding solutions when challenges arise.
Simone’s administrative prowess is not just a support function; it’s a strategic asset that helps us navigate the complexities of our work with finesse and confidence. She’s the steady hand that guides us through the daily whirlwind of tasks, ensuring that our team’s potential is maximised.