Your chances of making it successfully to the top are slim and the process will surely be a death-defying one. And yet, 44% of SMEs don’t have a business plan that is being actioned.
A business plan is not just a means to secure financing; A good business plan is a step-by-step guide to running your business and creating the product or service that will make it in the marketplace. A good business plan addresses business risks, the concerns that are keeping you awake at night. A good business plan outlines your company vision, where you want to be at a future date, and strategies that will help you grow your business to get there.
But most importantly, a good business plan is one that is actioned, actively managed, and adjusted according to your vision for the company, the conditions and opportunities in the marketplace, and your business’ current condition.